You are in a very delicate situation, Syed. I sometimes envy you. At other times, I realize how tough things are for you and your team. It’s a rough road, but I really think you are on to something.
You will need to provide increasing value while keeping the sales price about the same. This means that you will need to provide a larger and larger plate of product offerings so that you get repeat sales from experimenters like me. This means you will need to have plenty of new products in the innovation pipeline.
At the same time, you will need to negotiate more and more satellite bandwidth. The cost per user goes up as time passes because you will serve the low-hanging fruit markets first. Your marginal costs go up because you wont’ get nearly as many customers with each following satellite deployment.
I think having low-cost up-stream communications could also be on your plate. And, yes, I understand you need to continue developing the Datacasting idea from here. With a shorter distance to a LEO satellite, and keeping LoRa (which is very immune to doppler) you may have enough link budget for some really good high-speed two-way data.
BTW. Since you provide GEOstat service, one of the downloads should be an ephemerus table for LEO satellites … Now someone on the ground would be able to know when the next LEO comes overhead to send outbound e-mail messages and other traffic back up (about once every 90 minutes). Crowd-sourced ground stations pick up the LEO messages and pass them back into the Internet. There are quite a few issues that would need to be resolved, but the possibilities are there.
I still think that ground stations for Ku Satellites are too costly due to a variety of factors.